Tag Archive | "super bowl"

Super Bowl Recap – A Small Budget Can Go A Long Way

Super Bowl Recap – A Small Budget Can Go A Long Way

Mike gives his annual post - Super Bowl recap on how advertisers used campaigns on search. [...more]

SEM Comments (1)

Searching for Super Bowl Sunday

Searching for Super Bowl Sunday

Mike is back on the Super Bowl Search trail to find out which advertisers are putting together a a great second screen experience this year. [...more]

SEM Comments (1)

Solomon’s Super Bowl Scorecard

Solomon’s Super Bowl Scorecard

After all the hype around the Super Bowl commercials and big brands, find out who were the real advertising winners and losers. [...more]

Featured, Mobile, SEM Comments (0)

My Shazam-Guided Super Bowl Experience

My Shazam-Guided Super Bowl Experience

Social Media and football aficionado David Carrillo explores the "second screen," as he lets Shazam guide his interactive Super Bowl commercial experience. [...more]

Consumer Experience, Featured, Mobile, Social Media Comments (3)

Why Don’t Advertisers Treat Every Day Like Super Bowl Sunday?

Why Don’t Advertisers Treat Every Day Like Super Bowl Sunday?

Jessica Lee pleads with advertisers to treat every day like Super Bowl Sunday when it comes to creating engaging commercials that drive social media engagement and search traffic. [...more]

Featured, SEO, Social Media Comments (2)

Mobile Super Bowl Commercial Winners and Losers

Mobile Super Bowl Commercial Winners and Losers

Mike takes a look at the winners and losers from the "real" big game on Sunday -- mobile search advertising. [...more]

Featured, Mobile, SEM, SEO Comments (17)

A Super Super Bowl

A Super Super Bowl

It was truly a super Super Bowl because the game, the commercials, the entertainment of it all has evolved as new media has emerged. It is a more interactive experience and it is truly a spectacle for the people. [...more]

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