Although not publicly confirmed by Yahoo! at the time of writing, it seems that the Search Submit Pro program will be terminated at the end of this year. Often referred to as Paid Inclusion, this powerful, effective and highly profitable program has been much maligned historically by people who did not really understand it, or who were not able to achieve reseller status to benefit from it. [...more]
For the companies that have been relying on Search Submit Pro for their traffic listings in Yahoo!, they better get their SEO efforts in high gear. If they are not ranking in Bing, they won’t be ranking in Yahoo! and their traffic will dry up at the end of Q4. The SSP program has been discontinued. [...more]
If their agreement gains regulatory approval, Bing will become the default search engine for Yahoo! What will be the future of SSP? Is Yahoo going to use the Microsoft results as they do their own organic results and merge them with SSP listings? Or, are they going to completely replace Yahoo search with Bing results and eliminate the SSP program? [...more]
