For many sites, syndicated content can be both a reliable source of revenue and an effective way to build awareness and publicity. Without the proper controls in place, however, many sites end up diluting the value of their own content and hurting their own organic rankings. Learn some best practices for making your content available to third-party publishers while preserving your site's status as the originator. [...more]
Google's Search-Based Keyword Tool suggests keywords based on the content of a website as well as actual Google search queries. Can this new tool jumpstart your keyword research and expansion efforts? Our SEO content development team puts it to the test. [...more]
With over 100,000 applications available for the iPhone and iPod touch, some targeted SEO best practices can help your new app stand out from the crowd. [...more]
“Creative writing and editing” has taken on a whole new meaning since I started working for TSA as an SEO content editor in September. The only things that remain the same are my approach to research and the occasional need for a good old-fashioned thesaurus. [...more]
On Wednesday, Danny Sullivan wrote about the confusion over Yahoo’s treatment of the meta-keywords tag. It led to a spirited discussion (smack down!) here about the importance of meta-keywords and meta-descriptions. [...more]
Here's a concept I came up with one day while sitting here being a lamp. It's called Header Tag Sculpting. It's sounds black hat, but actually pretty darn white and logical to boot. Read up and lemme hear your own theories. [...more]