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Tag Archive | "SEO"

Grant’s Rants: Who Said SEO Is Easy?

Grant’s Rants: Who Said SEO Is Easy?

This week, Grant rants about some of the common misconceptions about SEO. While low-level SEO (such as title tags, meta descriptions, and crawlability) can be simple, more competitive SEO initiatives for bigger sites can be dauntingly complex. [...more]

Featured, SEO Comments (2)

Optimization Strategies for the Mobile Web

Optimization Strategies for the Mobile Web

Kirby outlines what you'll find in our latest white paper on optimizing your SEO strategies for mobile devices. [...more]

Featured, Mobile, SEO Comments (0)

Social Signals and Google Rankings – Facebook and Twitter Out…Google+ In!

Social Signals and Google Rankings – Facebook and Twitter Out…Google+ In!

Google says they don't use Twitter and Facebook signals in their rankings, but what about Google+? [...more]

News, SEO, Social Media Comments (8)

Grant’s Rants: Just Say No to Image Bait

Grant’s Rants: Just Say No to Image Bait

This week, Grant is ranting about image bait, those enticing or sensational images that reel visitors in but fail to back up those images with relevant content. While image bait can drive clicks and visitors to a site, the overall value of image bait is cancelled out by high bounce rates from visitors who jump ship after realizing that the content doesn't quite match their intent. Without any long term SEO value, image bait is one strategy to toss back into the sea. [...more]

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New Exact Click Traffic Data in Google Webmaster Tools – Are Our Keywords Back?

New Exact Click Traffic Data in Google Webmaster Tools – Are Our Keywords Back?

David provides details about recent updates to Google's webmaster tools and some advice for pulling data. [...more]

Featured, News, SEO Comments (2)

Grant’s Rants: 2014 Is NOT the Year of Social, Mobile, or Native Ads

Grant’s Rants: 2014 Is NOT the Year of Social, Mobile, or Native Ads

Today Grant is ranting about what this year really has in store. While others tout that 2014 will be "the year of mobile" or "the year of native advertising", Grant disagrees. Instead, this year will be the year of holistic, integrated online marketing measured by increased ROI. [...more]

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How to Use jQuery without Compromising SEO Performance

How to Use jQuery without Compromising SEO Performance

Kirby provides a sneak peek into our new white paper on best practices for using jQuery without compromising SEO performance. [...more]

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Sneak Peek: Driving SEO Performance with CSS

Sneak Peek: Driving SEO Performance with CSS

Kirby provides a sneak peek into The Search Agency's newest white paper on using CSS to drive SEO performance. [...more]

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In-Depth Articles Offer High-Authority Results, but Lack Relevance

In-Depth Articles Offer High-Authority Results, but Lack Relevance

Michelle argues that in-depth articles currently lack relevance and thereby provide little SEO value to brands and marketers. [...more]

Featured, SEO Comments (222)

Google’s Site Review Hangout Provides Trends, Not Details

Google’s Site Review Hangout Provides Trends, Not Details

Michelle recaps Google's Site Review Hangout hosted earlier this week. [...more]

Featured, News, SEO Comments (6)

Inside the Search Studio with Angie Schottmuller

Inside the Search Studio with Angie Schottmuller

Grant interviews the very-clever Angie Schottmuller and learns more about her perspective on search, SEO, and Star Wars. [...more]

Featured, SEO Comments (3)

SEO for the Birds: The Search Agency’s POV on Google’s Hummingbird Update

SEO for the Birds: The Search Agency’s POV on Google’s Hummingbird Update

Have you read The Search Agency's official POV on Google's Hummingbird update yet? Here's a sneak peek. [...more]

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Study: Very Few Multichannel Retailers Use Responsive Design

Study: Very Few Multichannel Retailers Use Responsive Design

Michelle reports on The Search Agency's findings that most multichannel retailers do not use Responsive Web Design (RWD) and talks to our expert SEOs to understand why so many companies overlook RWD implementation. [...more]

Featured, Mobile, News, SEO Comments (0)

Grant’s Rants: Google Analytics Causes Headaches and Heartaches

Grant’s Rants: Google Analytics Causes Headaches and Heartaches

In this episode of Grant's Rants, Grant conveys his appreciation for Google Analytics... and his frustration that Google has changed the interface quite drastically! According to Grant, the recent updates to the interface have caused headaches and heartaches to geeks that aren't marketers and marketers who aren't geeks. [...more]

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Grant’s Rants: Old School SEO Questions, Halloween costumes and a dancing SEO

Grant’s Rants: Old School SEO Questions, Halloween costumes and a dancing SEO

This is a special episode of Grant's Rants featuring awesome Halloween costumes, a dancing SEO, and kudos to Matt Cutts for clarifying an old school SEO question this week: Do larger sites with more pages rank better? [...more]

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Grant’s Rants: Don’t Overlook Meta Description Tags!

Grant’s Rants: Don’t Overlook Meta Description Tags!

In this week's episode of Grant's Rants, Grant is ranting about the advertisers who overlook the importance of meta description tags. He provides several quick and easy strategies for meta description tags that will encourage the user to click through to your website! [...more]

Featured, SEO Comments (1)

How to Make Responsive Web Design Faster

How to Make Responsive Web Design Faster

Kirby provides useful tips for getting sites with responsive web design to load faster on mobile devices. [...more]

Featured, Mobile, SEO Comments (4)

Fortune 100 Study Demonstrates Limitations of Responsive Web Design

Fortune 100 Study Demonstrates Limitations of Responsive Web Design

After publishing the Mobile Experience Scorecard Report and uncovering key trends for mobile devices, The Search Agency reports on the possible limitations of Responsive Web Design. [...more]

Featured, Mobile, SEO Comments (5)

Yahoo! Quietly Implements Click to Search on Articles

Yahoo! Quietly Implements Click to Search on Articles

Michelle reports on new elements being tested on Yahoo!, including a new search feature within Yahoo! Shine. [...more]

Featured, News, SEO Comments (0)

The Search Agency’s Mobile Experience Scorecard: Fortune 100 Companies

The Search Agency’s Mobile Experience Scorecard: Fortune 100 Companies

Michelle outlines the most interesting findings from The Search Agency's Mobile Experience Scorecard report, which evaluates the mobile sites of the Fortune 100 companies. [...more]

Featured, Mobile, SEO Comments (3)

Three Pillars of SEO for Mobile Search Today

Three Pillars of SEO for Mobile Search Today

Grant discusses the three modern pillars of SEO for mobile search today. [...more]

Featured, Mobile, SEO Comments (0)

7 Ways to Generate Content Ideas People Actually Care About

7 Ways to Generate Content Ideas People Actually Care About

Earned media expert, David Carrillo, provides marketers with 7 new ways to generate interesting content. [...more]

Featured, SEO, Social Media Comments (14)

Grant’s Rants: Can’t Justify SEO? You’re Lazy!

Grant’s Rants: Can’t Justify SEO? You’re Lazy!

Some individuals say they can't measure SEO. Grant disagrees. In this week's episode, Grant is ranting about putting in the time to track, measure, and justify SEO metrics that matter! [...more]

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Three Great SEO Strategies from Distilled’s SearchLove

Three Great SEO Strategies from Distilled’s SearchLove

Kirby recaps his main 3 takeaways from Distilled's SearchLove conference. [...more]

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Integrating Comments into Editorial Content

Integrating Comments into Editorial Content

A short interview with Director of SEO and Social Product, Grant Simmons, about the integration of comments into editorial content and the potential impact on SEO. [...more]

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Grant’s Rants: Keyword “Not Provided”? Get Over It.

Grant’s Rants: Keyword “Not Provided”? Get Over It.

In this week's episode, Grant is ranting about keywords "not provided". Grant rants that there's other data sources you can use to understand your data and determine whether your content satisfies user intent. So get over it :-) [...more]

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Introducing: Inside the Search Studio

Introducing: Inside the Search Studio

The Search Agency is excited to announce another new and exciting series on The Search Agents blog: Inside the Search Studio. [...more]

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The Problematic Future of Microdata

The Problematic Future of Microdata

Brandon covers the recent news that Microdata Specification has been discontinued. [...more]

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Grant’s Rants: You Forgot About Usability

Grant’s Rants: You Forgot About Usability

In this week's episode, Grant is ranting about giving users what they're looking for and giving search engines a thumbs up that bananas abound. [...more]

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Grant’s Rants: Your Traffic Sucks! (or does it?)

Grant’s Rants: Your Traffic Sucks! (or does it?)

In this week's episode of Grant's Rants, Grant is ranting about traffic metrics. While many advertiser's pay attention to the sheer volume of traffic, Grant advises advertisers to measure the true value of search by taking a deeper look at metrics that matter. It's not just about "more traffic", it's about "more high quality traffic"! [...more]

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