Tag Archive | "relevance"

Grant’s Rants: Facebook, Get Your Act Together!

Grant’s Rants: Facebook, Get Your Act Together!

With an influx of ads, edge-ordered posts, less (apparently) relevant content, and a move to serve corporations before consumers, Grant is not a happy (Facebook) camper. Sure it's free, but shouldn't it be useful too? [...more]

Featured, SEO, Social Media Comments (0)

In-Depth Articles Offer High-Authority Results, but Lack Relevance

In-Depth Articles Offer High-Authority Results, but Lack Relevance

Michelle argues that in-depth articles currently lack relevance and thereby provide little SEO value to brands and marketers. [...more]

Featured, SEO Comments (155)

Google Updates Ad Ranking System

Google Updates Ad Ranking System

The Search Agency's paid search team explains Google's recent update to their Ad Ranking system and provides insight about what the change means for advertisers. [...more]

Featured, News, SEM Comments (1)

h(Paid): Creating Relevance with Your Audience

h(Paid): Creating Relevance with Your Audience

Taylor uncovers the second component of h(Paid) and discusses the necessity of providing consumers with relevant ad experiences based on user intent. [...more]

SEM Comments (0)

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