Tag Archive | "marketing strategy"

To Search or Not to Search, That is the Question.

To Search or Not to Search, That is the Question.

It seems more internet users are typing URLs directly into the search box. Is this still considered search? And how does this impact our online marketing strategy? [...more]

Integrated Marketing, SEO Comments (0)

Clammering to be social… is your brand ready to join the party?

Clammering to be social… is your brand ready to join the party?

Social media isn't a short term strategy that fits within the 'normal' marketing expertise. Companies that look at social media as a simple extension of their marketing department often underestimate the time and resource commitment to engage with clients, prospects and other "influencers." Here are some questions to ask before you join the social media party. [...more]

SEO, Social Media Comments (1)