Tag Archive | "keyword research"

The Final Word on Punctuation. Period.

The Final Word on Punctuation. Period.

When it comes to keyword generation, I tend to follow the general rule that more is better. More variations, more match types, more misspellings, more modifiers, etc. As it turns out, more is not always the best policy when it comes to using punctuation and symbols in keywords. [...more]

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SEOs Should Pay More Attention to PPC

SEOs Should Pay More Attention to PPC

Now, more than ever, it is important to remember that organically ranking #1 (or in the top 5) isn't the end of the game. SEOs need to concentrate on relevance and presenting a more action-oriented result. [...more]

Featured, SEO Comments (4)

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