Tag Archive | "Google"

Fortune 100 Study Demonstrates Limitations of Responsive Web Design

Fortune 100 Study Demonstrates Limitations of Responsive Web Design

After publishing the Mobile Experience Scorecard Report and uncovering key trends for mobile devices, The Search Agency reports on the possible limitations of Responsive Web Design. [...more]

Featured, Mobile, SEO Comments (4)

The Search Agency’s Mobile Experience Scorecard: Fortune 100 Companies

The Search Agency’s Mobile Experience Scorecard: Fortune 100 Companies

Michelle outlines the most interesting findings from The Search Agency's Mobile Experience Scorecard report, which evaluates the mobile sites of the Fortune 100 companies. [...more]

Featured, Mobile, SEO Comments (3)

Grant’s Rants: The Sky is Still Intact After Hummingbird Update

Grant’s Rants: The Sky is Still Intact After Hummingbird Update

In this week's episode of Grant's Rants, Grant is ranting about the doomsday theories that have come as a result of Google's recent Hummingbird and Keywords Not Provided announcements. Reminder: the sky has not fallen and there will be more algorithm updates in the future! [...more]

Featured, SEO Comments (2)

Three Pillars of SEO for Mobile Search Today

Three Pillars of SEO for Mobile Search Today

Grant discusses the three modern pillars of SEO for mobile search today. [...more]

Featured, Mobile, SEO Comments (0)

7 Ways to Generate Content Ideas People Actually Care About

7 Ways to Generate Content Ideas People Actually Care About

Earned media expert, David Carrillo, provides marketers with 7 new ways to generate interesting content. [...more]

Featured, SEO, Social Media Comments (13)

Will Google’s AdID Change the Online Advertising World?

Will Google’s AdID Change the Online Advertising World?

Director of Paid Media, Ranil Wiratunga, weighs in on how Google's AdID could change the online advertising world. [...more]

Featured, News, SEM Comments (0)

Introducing the Mobile Experience Scorecard

Introducing the Mobile Experience Scorecard

Michelle introduces The Search Agency's new Mobile Experience Scorecard. [...more]

Featured, Mobile Comments (1)

The Sky Is Falling! Google Search Activity Is Becoming Completely Secure

The Sky Is Falling! Google Search Activity Is Becoming Completely Secure

The Internet is abuzz with news that Google search activity is now 100% secure. Our experts weigh in on what this means for search, our clients, and the industry overall. [...more]

Featured, News, SEM, SEO Comments (2)

Grant’s Rants: Can’t Justify SEO? You’re Lazy!

Grant’s Rants: Can’t Justify SEO? You’re Lazy!

Some individuals say they can't measure SEO. Grant disagrees. In this week's episode, Grant is ranting about putting in the time to track, measure, and justify SEO metrics that matter! [...more]

Featured, SEO Comments (0)

Need for Speed! Google Updates Mobile Guidelines

Need for Speed! Google Updates Mobile Guidelines

Michelle summarizes Google's recent mobile guideline updates [...more]

Mobile, News Comments (2)

Tablet CPCs on Par with Desktop after Enhanced Campaigns

Tablet CPCs on Par with Desktop after Enhanced Campaigns

Alec discusses CPC trends after the transition to Enhanced Campaigns and explains why CPCs have declined, rather than inclined as suspected. [...more]

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Google Hangout on Air: Understanding Attribution and Micro-Conversions

Google Hangout on Air: Understanding Attribution and Micro-Conversions

We are rounding up our summary of last week's Google Hangout on Air by covering Keith Wilson's POV on attribution and micro-conversions. [...more]

Featured, SEM Comments (0)

Google Hangout on Air: Industry Leaders Weigh in on the State of Mobile

Google Hangout on Air: Industry Leaders Weigh in on the State of Mobile

Last week, The Search Agency participated in a Google Hangout on Air with other industry leaders to weigh in on the state of mobile. Get insight and details from their discussion here! [...more]

Featured, SEM Comments (0)

The Introduction of Google’s Image Ad Extensions

The Introduction of Google’s Image Ad Extensions

The Search Agency recently published a POV paper on Google's new image ad extensions. Get the details about the new extension! [...more]

Featured, SEM Comments (0)

Inside the Search Studio with Mike Blumenthal: A Deep Dive into Google and Local SEO

Inside the Search Studio with Mike Blumenthal: A Deep Dive into Google and Local SEO

In the debut interview of our "Inside the Search Studio" series, David Carrillo sits down with search marketing expert Mike Blumenthal to discuss Google and local SEO. [...more]

Featured, SEO Comments (3)

The Problematic Future of Microdata

The Problematic Future of Microdata

Brandon covers the recent news that Microdata Specification has been discontinued. [...more]

Featured, SEO Comments (1)

Grant’s Rants: You Forgot About Usability

Grant’s Rants: You Forgot About Usability

In this week's episode, Grant is ranting about giving users what they're looking for and giving search engines a thumbs up that bananas abound. [...more]

Featured, SEO Comments (0)

Grant’s Rants: Anchor Text is Dead! Long Live Anchor Text!

Grant’s Rants: Anchor Text is Dead! Long Live Anchor Text!

This week, Grant is ranting about anchor text and the risk of over-optimization. [...more]

Featured, SEO Comments (1)

Google Introduces In-Depth Articles

Google Introduces In-Depth Articles

Michelle details Google's newest addition to the SERP, In-Depth Articles, and SEO expert David Waterman offers his expertise about what this new element might mean for publishers. [...more]

Featured, News, SEO Comments (0)

Don’t Forget: Quality Scores Are Still Device Specific

Don’t Forget: Quality Scores Are Still Device Specific

After recently posting about device specific CPC trends after the Enhanced Campaigns migration deadline, Matt details device specific quality scores. [...more]

Featured, SEM Comments (12)

Google Changes Link Guidelines

Google Changes Link Guidelines

Grant discusses Google's ongoing attack on manipulative link building and their recent update to their webmaster guidelines. [...more]

Featured, SEO Comments (3)

So Long to the Google+ Local App

So Long to the Google+ Local App

Michelle discusses the recent announcement that the Google+ Local App will be retired on August 7 and summarizes the many changes that Google's local display scheme has undergone in recent years. [...more]

Featured, News, Social Media Comments (3)

Google to Update the Way Quality Scores Are Displayed in AdWords

Google to Update the Way Quality Scores Are Displayed in AdWords

Keith summarizes the recent announcement that Google will be updating the way 1-10 Quality Scores are displayed in AdWords and covers advertisers' most pressing questions. [...more]

Featured, SEM Comments (1)

Google Carousel: What This Means for Brand Bidding

Google Carousel: What This Means for Brand Bidding

Ben explains why Google's carousel will create more competition for brand bidding. [...more]

Featured, SEM Comments (2)

Is ‘Google Zebra’ the Next Major Algorithm Update?

Is ‘Google Zebra’ the Next Major Algorithm Update?

Matt discusses a potential Google algorithm update that is black and white and abuzz with speculation all over! [...more]

Featured, SEO Comments (9)

Grant’s Rants: Google Product Discontinuations

Grant’s Rants: Google Product Discontinuations

Today is the last day that Google Reader will exist and Grant is ranting about Google's choices to discontinue products that have served consumers and SEOs well. [...more]

Featured, News, SEO Comments (4)

Google’s Local Carousel: What This Means for Local Search

Google’s Local Carousel: What This Means for Local Search

Michelle details the newest feature on the Google SERP and reports on three ways the carousel will affect local search. [...more]

Featured, News, SEO, Social Media Comments (2)

Google Wants to Collect Our Data to Show Us What We Want. Why Do Our Governments Want It?

Google Wants to Collect Our Data to Show Us What We Want. Why Do Our Governments Want It?

Rohan discusses the impact of data collection on our personal lives. [...more]

Featured, News Comments (3)

Grant’s Rants: The Ups and Downs of SEO Rankings

Grant’s Rants: The Ups and Downs of SEO Rankings

In today's episode, Grant is ranting about the ups and downs of SEO rankings (notice the clever setting: an elevator). This week, Grant warns marketers to change their focus from rankings to metrics that matter to their bottom line. [...more]

Featured, SEO Comments (1)

Google Made Me Do It — Is Interflora vs. M&S Missing the Point?

Google Made Me Do It — Is Interflora vs. M&S Missing the Point?

In the wake of the ruling between Interflora and Marks & Spender in the High Court of England and Wales, Alex explains the complexities of the case and what precedent may have been set for AdWords advertisers bidding on competitors' brand terms. [...more]

Featured, News, SEM Comments (0)

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