Tag Archive | "display ads"

9 Reasons Your Display Ads Aren’t Showing

9 Reasons Your Display Ads Aren’t Showing

Google recently launched its Content Ads Diagnostic Tool (CADT), which seeks to provide marketers with better insight into the placement of their display ads across the Google Display Network. [...more]

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Google Analytics Update: Multi-Channel Funnels

Google Analytics Update: Multi-Channel Funnels

Google has introduced five new reports to its Google Analytics platform, called Multi-Channel Funnels. Rather than attributing a conversion solely to the last ad or linked clicked, the new reports seek to provide insight into the full conversion path over a 30-day period. [...more]

Analytics, Featured Comments (4)

The Week We Searched For- January 28, 2011

The Week We Searched For- January 28, 2011

Facebook and Google dominate the news this week, as Facebook introduced its new user-generated ad format and Google launched several new services. [...more]

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