Tag Archive | "data"

Q4 2013 State of Paid Search Report Shows Growth in CPC and Spend

Q4 2013 State of Paid Search Report Shows Growth in CPC and Spend

The Search Agency's State of Paid Search Report for Q4 of 2013 reveals that search spend and CPCs continue to rise. [...more]

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Big Brands Don’t Come with Big Digital Security

Big Brands Don’t Come with Big Digital Security

Big data may be getting even bigger, but can digital security keep up? [...more]

Featured, Mobile, News Comments (1)

New Exact Click Traffic Data in Google Webmaster Tools – Are Our Keywords Back?

New Exact Click Traffic Data in Google Webmaster Tools – Are Our Keywords Back?

David provides details about recent updates to Google's webmaster tools and some advice for pulling data. [...more]

Featured, News, SEO Comments (2)

What Does Pinterest’s Acquisition of VisualGraph REALLY Mean?

What Does Pinterest’s Acquisition of VisualGraph REALLY Mean?

After Pinterest's recent acquisition of VisualGraph, David proposes the idea that Pinterest is trying to align itself as a go-to for image-based content. [...more]

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Google Trends Are Now More Intelligent

Google Trends Are Now More Intelligent

Michelle and David provide insight into the changes and enhancements made to Google Trends this week. [...more]

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The Sky Is Falling! Google Search Activity Is Becoming Completely Secure

The Sky Is Falling! Google Search Activity Is Becoming Completely Secure

The Internet is abuzz with news that Google search activity is now 100% secure. Our experts weigh in on what this means for search, our clients, and the industry overall. [...more]

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Tablet CPCs on Par with Desktop after Enhanced Campaigns

Tablet CPCs on Par with Desktop after Enhanced Campaigns

Alec discusses CPC trends after the transition to Enhanced Campaigns and explains why CPCs have declined, rather than inclined as suspected. [...more]

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Grant’s Rants: Keyword “Not Provided”? Get Over It.

Grant’s Rants: Keyword “Not Provided”? Get Over It.

In this week's episode, Grant is ranting about keywords "not provided". Grant rants that there's other data sources you can use to understand your data and determine whether your content satisfies user intent. So get over it :-) [...more]

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Paid Search Metrics Too Good To Be True (and What They Might Be Hiding)

Paid Search Metrics Too Good To Be True (and What They Might Be Hiding)

In our second post about metrics that matter, Katie discusses metrics that seem too good to be true and what they might really reveal when taking a deeper look beyond the data. [...more]

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Mobile: The Bridge Between Traditional and Digital Advertising

Mobile: The Bridge Between Traditional and Digital Advertising

Holly discusses the potential of mobile marketing to bridge the gap between traditional and digital advertising. [...more]

Featured, Mobile Comments (0)

Client Data Reveals Little Change for CPCs after Enhanced Campaigns Migration

Client Data Reveals Little Change for CPCs after Enhanced Campaigns Migration

The Search Agency takes a deep look into CPC trends after advertisers begin migration to Enhanced Campaigns. [...more]

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Early Access: Trends in Paid Search Q2 2013 Data and Analysis

Early Access: Trends in Paid Search Q2 2013 Data and Analysis

The Search Agency's Trends in Paid Search Report Q2 2013 will be published later this week, but this post grants you early access to our data and analysis with a specific look at Google's earnings! [...more]

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Google Wants to Collect Our Data to Show Us What We Want. Why Do Our Governments Want It?

Google Wants to Collect Our Data to Show Us What We Want. Why Do Our Governments Want It?

Rohan discusses the impact of data collection on our personal lives. [...more]

Featured, News Comments (3)

Are You SEO Ready for the Upcoming Real Estate Season?

Are You SEO Ready for the Upcoming Real Estate Season?

Real estate expert, MJ, weighs in on past and current search marketing trends for the real estate industry and asks: "Are you SEO ready for the upcoming busy season?" [...more]

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