Tag Archive | "consumer decision journey"

Google Hangout on Air: Understanding Attribution and Micro-Conversions

Google Hangout on Air: Understanding Attribution and Micro-Conversions

We are rounding up our summary of last week's Google Hangout on Air by covering Keith Wilson's POV on attribution and micro-conversions. [...more]

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DMA 2012 Lessons: Determine Your Consumer Decision Journey!

DMA 2012 Lessons: Determine Your Consumer Decision Journey!

Heather is live from DMA 2012. She reports on The Search Agency's own Keith Wilson's round table presentation on the consumer decision journey. [...more]

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