The Week We Searched For- August 6, 2010
Google dominates this week stories with their announcement that they will be shutting down Google Wave. [...more]
Google dominates this week stories with their announcement that they will be shutting down Google Wave. [...more]
At the SMX Advanced Conference in Seattle, Microsoft presented a preview of the next version of Webmaster Tools. Learn about the wealth of new features coming soon and why now is the time to verify these tools on your site. [...more]
Today, Microsoft announced the addition of a new entertainment portal on Bing. By adding another media hub to its search engine, Is Microsoft taking a page out of Yahoo's playbook in their ongoing battle with Google for search dominance? [...more]
This week's stories are marked by positive economic news from both Microsoft and Amazon, whose quarterly results exceeded analysts' forecasts. [...more]
The deal to bring together the #2 and #3 largest search engines has received regulatory approval and the companies are beginning the process of implementing the agreement. [...more]
In last week's online marketing news, Facebook turned six, celebrating its birthday with a site upgrade and a new partnership with Bing. [...more]
This week’s stories are highlighted by growing competition in the mobile market as Nokia raises the stakes with new navigation technology and Apple looks to replace Google with iPhone as the default iPhone search engine. [...more]
This week’s stories include Google’s threat to remove their search engine from China, Google’s failed Nexus One launch and Facebook’s continuing efforts to improve their privacy policy. [...more]
December 19th's stories from the world of search are dominated by FTC legal troubles, as Facebook is forced to justify their new privacy policy settings and Intel is required to prove they aren't the high tech chip bully. [...more]
Yahoo! used their recent Ad Forum in Sunnyvale, CA to unveil some cool innovations to their SEM platform. Read more to learn about the impact of these enhancements on your current Yahoo! PPC campaigns and what we might expect once the Yahoo!/Microsoft partnership is finalized. [...more]
We start of December with a flourishing rivalry between Google and Microsoft, as they head off to chart the best map. Google also responded to criticism from Rupert Murdoch and other traditional news outlets with a new policy to limit access to content on subscription sites. [...more]
Since it seems almost trite to say this, I'm not certain why it doesn't appear to have been said before: "Keywords are not stocks." But listening to many firms in the SEM industry one would think that bidding on keywords on Google is governed by the same rules as buying shares of Google, Inc. itself. [...more]
This week’s results are fully of controversy and competition, especially for Google, as they compete with Bing over Twitter, Facebook over music and AT&T over the political future of the internet. [...more]
Both Google and Microsoft have reached agreements with Twitter to incorporate real-time tweets in their respective search results. I asked some fellow Search Agents to share their reaction and to speculate on the potential impact on all 3 companies, the SEO industry, and search behavior. [...more]
For the companies that have been relying on Search Submit Pro for their traffic listings in Yahoo!, they better get their SEO efforts in high gear. If they are not ranking in Bing, they won’t be ranking in Yahoo! and their traffic will dry up at the end of Q4. The SSP program has been discontinued. [...more]
Cashback has been around for a while, but the overt link between cashback and searching is interesting and raises a number of issues for both advertisers and the search engines. [...more]
‘The Week We Searched For’ is my collection of this week’s most pertinent and interesting stories from search marketing, social media, internet culture, and beyond. This week’s stories are ruled by the social networking gods, tales of weight control and judicial controversy. Enjoy! [...more]
Like any good SEO, I visited Bing.com the day it launched. I liked what I saw, especially the pretty picture on the home page. A few days later I visited Bing again and noticed the picture had changed. After discovering the arrow at the bottom of the page that let me click through the daily images, I was hooked. [...more]
We all know that Google is the category leader in search, but with the integration of Yahoo, Bing in theory moves into second but is actively looking to reposition itself in the marketplace. First, there is the “decision-engine” concept – if you can’t be first in search, try to be first in searching for flights, shopping, etc. Second, its likely that Bing will incorporate content from WolframAlpha. [...more]
‘The Week We Searched For’ is my collection of this week’s most pertinent and interesting stories from search marketing, social media, internet culture, and beyond. [...more]
The 8-K filed by Yahoo on the Microsoft deal has some interesting points…One angle looks a little squirrely…if this issue is not addressed, then eventually, 10 or so years down the road, Microsoft could be faced with operating a search engine which has portions based on Yahoo technology, without a license – clearly not a smart thing to bake into any agreement… [...more]
A day after the official announcement, we’ve crowdsourced more opinions on the Yahoo!/Microsoft search agreement. [...more]
Earlier today, I reported on the announcement of a Microsoft/Yahoo! search pact. I asked some fellow Search Agents to consider the potential impact of this agreement on the industry, the companies involved, advertisers, and searchers. [...more]
Those of you that have read my co-authored post on the Bing vs Google hoohah and last week's "Why I'm sticking with Google" posts know I have no love lost for Microsoft's search engine relevance. I believe this press release firmly positions the Yahoo / Bing partnership as a solid #2 as opposed to a more positive "we're doing it different and better." (Throwing the word 'innovative' around does guarantee it's going to work any better!) [...more]
If their agreement gains regulatory approval, Bing will become the default search engine for Yahoo! What will be the future of SSP? Is Yahoo going to use the Microsoft results as they do their own organic results and merge them with SSP listings? Or, are they going to completely replace Yahoo search with Bing results and eliminate the SSP program? [...more]
After a prolonged courtship, Microsoft and Yahoo! announced an agreement to combine the second and third-largest search engines. Bing will serve as both the organic and paid search platform for both Yahoo and Microsoft. Yahoo will manage the exclusive worldwide salesforce for both companies’ paid search services. Display media will be maintained separately. [...more]
Google will be a search engine of choice, because the effort to switch is beyond most users' tolerance. [...more]
Bing Shopping is the merger of two Microsoft shopping channels: Live Search cashback and MSN Shopping. But this new comparison shopping engine is more than just a combination of two platforms. Read about some exciting new features and opportunities for online merchants to take advantage of the growing interest in Bing. [...more]
The Search Agency's Frank Lee was recently interviewed by the editors of Practical eCommerce on the subject of driving improved PPC performance on Bing. [...more]
Bing is gaining in market share and producing improved conversion metrics for many advertisers. Get some specific account management strategies for driving performance on Microsoft's new "Decision Engine." [...more]