Tag Archive | "Bing"

Prognostication for SEO in 2011 by a Bunch of Search Agents Wandering the Wild Frontier

Prognostication for SEO in 2011 by a Bunch of Search Agents Wandering the Wild Frontier

The Search Agents' SEO experts cast their predictions for the biggest developments, trends, and opportunities in organic search in 2011. [...more]

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The Week We Searched For- December 17, 2010

The Week We Searched For- December 17, 2010

This week in search, Google unveiled their new, supercharged book search services, Yahoo shuts down several beloved online services and Twitter gets another $200 million in investments. [...more]

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Yahoo’s Transition to Microsoft AdCenter:  A Mixed Bag for Advertisers

Yahoo’s Transition to Microsoft AdCenter: A Mixed Bag for Advertisers

New research from The Search Agency finds that after the transition of Yahoo's search marketing program to Microsoft adCenter, conversion rate has improved by 9%, but conversions are down 10% and CPA has increased 8%. [...more]

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The Week We Searched For- October 15, 2010

The Week We Searched For- October 15, 2010

In this week's search news wrap up, we focus on two big stories -- the rumored deal between search veterans AOL and Yahoo! and Bing and Facebook's new push for more personalized search results. [...more]

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Interview with Otto

Interview with Otto

David 'Otto' Rahmel, Chief Research Officer & EVP, Search Engine Optimization, sat down with The Search Agents this month to discuss the impact of Google Instant on SEO best practices. [...more]

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The Week We Searched For- September 3, 2010

The Week We Searched For- September 3, 2010

Apple introduced a new music-based social networking site, causing a bit of controversy with Facebook. Also, Consumer Watchdog launches a holiday weekend cartoon attack on Google. [...more]

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Ad Auctions are Not Auctions

Ad Auctions are Not Auctions

Search engines claim their paid search advertising systems are auction-based, but here are 10 good ways bidding for PPC ad space is more like an iterated negotiation than an auction. [...more]

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The Week We Searched For- August 6, 2010

The Week We Searched For- August 6, 2010

Google dominates this week stories with their announcement that they will be shutting down Google Wave. [...more]

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Microsoft Preparing Next Version of Bing Webmaster Tools

Microsoft Preparing Next Version of Bing Webmaster Tools

At the SMX Advanced Conference in Seattle, Microsoft presented a preview of the next version of Webmaster Tools. Learn about the wealth of new features coming soon and why now is the time to verify these tools on your site. [...more]

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Bing Entertains – Can Microsoft focus on one cohesive strategy PLEASE?

Bing Entertains – Can Microsoft focus on one cohesive strategy PLEASE?

Today, Microsoft announced the addition of a new entertainment portal on Bing. By adding another media hub to its search engine, Is Microsoft taking a page out of Yahoo's playbook in their ongoing battle with Google for search dominance? [...more]

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The Week We Searched For- April 23, 2010

The Week We Searched For- April 23, 2010

This week's stories are marked by positive economic news from both Microsoft and Amazon, whose quarterly results exceeded analysts' forecasts. [...more]

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Microsoft and Yahoo! Gain Approval on Search Agreement

Microsoft and Yahoo! Gain Approval on Search Agreement

The deal to bring together the #2 and #3 largest search engines has received regulatory approval and the companies are beginning the process of implementing the agreement. [...more]

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The Week We Searched For – February 8, 2010

The Week We Searched For – February 8, 2010

In last week's online marketing news, Facebook turned six, celebrating its birthday with a site upgrade and a new partnership with Bing. [...more]

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The Week We Searched For- January 22, 2010

The Week We Searched For- January 22, 2010

This week’s stories are highlighted by growing competition in the mobile market as Nokia raises the stakes with new navigation technology and Apple looks to replace Google with iPhone as the default iPhone search engine. [...more]

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The Week We Searched For- January 15, 2010

The Week We Searched For- January 15, 2010

This week’s stories include Google’s threat to remove their search engine from China, Google’s failed Nexus One launch and Facebook’s continuing efforts to improve their privacy policy. [...more]

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The Week We Searched For- December 18, 2009

The Week We Searched For- December 18, 2009

December 19th's stories from the world of search are dominated by FTC legal troubles, as Facebook is forced to justify their new privacy policy settings and Intel is required to prove they aren't the high tech chip bully. [...more]

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Yahoo! SEM Product Changes

Yahoo! SEM Product Changes

Yahoo! used their recent Ad Forum in Sunnyvale, CA to unveil some cool innovations to their SEM platform. Read more to learn about the impact of these enhancements on your current Yahoo! PPC campaigns and what we might expect once the Yahoo!/Microsoft partnership is finalized. [...more]

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The Week We Searched For- December 4, 2009

The Week We Searched For- December 4, 2009

We start of December with a flourishing rivalry between Google and Microsoft, as they head off to chart the best map. Google also responded to criticism from Rupert Murdoch and other traditional news outlets with a new policy to limit access to content on subscription sites. [...more]

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Keywords Are Not Stocks

Keywords Are Not Stocks

Since it seems almost trite to say this, I'm not certain why it doesn't appear to have been said before: "Keywords are not stocks." But listening to many firms in the SEM industry one would think that bidding on keywords on Google is governed by the same rules as buying shares of Google, Inc. itself. [...more]

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The Week We Searched For – October 23, 2009

The Week We Searched For – October 23, 2009

This week’s results are fully of controversy and competition, especially for Google, as they compete with Bing over Twitter, Facebook over music and AT&T over the political future of the internet. [...more]

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Google and Microsoft Reach Agreements with Twitter

Google and Microsoft Reach Agreements with Twitter

Both Google and Microsoft have reached agreements with Twitter to incorporate real-time tweets in their respective search results. I asked some fellow Search Agents to share their reaction and to speculate on the potential impact on all 3 companies, the SEO industry, and search behavior. [...more]

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Search Submit Pro Discontinued-SSP is Dead-The Death Knell for Yahoo Paid Inclusion

Search Submit Pro Discontinued-SSP is Dead-The Death Knell for Yahoo Paid Inclusion

For the companies that have been relying on Search Submit Pro for their traffic listings in Yahoo!, they better get their SEO efforts in high gear. If they are not ranking in Bing, they won’t be ranking in Yahoo! and their traffic will dry up at the end of Q4. The SSP program has been discontinued. [...more]

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Bing and Cashback – Hijacking Sales or Fair Reward?

Bing and Cashback – Hijacking Sales or Fair Reward?

Cashback has been around for a while, but the overt link between cashback and searching is interesting and raises a number of issues for both advertisers and the search engines. [...more]

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The Week We Searched For — September 11, 2009

The Week We Searched For — September 11, 2009

‘The Week We Searched For’ is my collection of this week’s most pertinent and interesting stories from search marketing, social media, internet culture, and beyond. This week’s stories are ruled by the social networking gods, tales of weight control and judicial controversy. Enjoy! [...more]

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Confessions of a Bing Addict

Confessions of a Bing Addict

Like any good SEO, I visited Bing.com the day it launched. I liked what I saw, especially the pretty picture on the home page. A few days later I visited Bing again and noticed the picture had changed. After discovering the arrow at the bottom of the page that let me click through the daily images, I was hooked. [...more]

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The Bing and I: Incorporating Wolfram Alpha

The Bing and I: Incorporating Wolfram Alpha

We all know that Google is the category leader in search, but with the integration of Yahoo, Bing in theory moves into second but is actively looking to reposition itself in the marketplace. First, there is the “decision-engine” concept – if you can’t be first in search, try to be first in searching for flights, shopping, etc. Second, its likely that Bing will incorporate content from WolframAlpha. [...more]

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The Week We Searched For — August 28, 2009

The Week We Searched For — August 28, 2009

‘The Week We Searched For’ is my collection of this week’s most pertinent and interesting stories from search marketing, social media, internet culture, and beyond. [...more]

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Viral Intellectual Property In The Yahoo/Microsoft Deal?

Viral Intellectual Property In The Yahoo/Microsoft Deal?

The 8-K filed by Yahoo on the Microsoft deal has some interesting points…One angle looks a little squirrely…if this issue is not addressed, then eventually, 10 or so years down the road, Microsoft could be faced with operating a search engine which has portions based on Yahoo technology, without a license – clearly not a smart thing to bake into any agreement… [...more]

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Pondering Binghoo (Predicting the Future of Yahoo! and Bing, Part II)

Pondering Binghoo (Predicting the Future of Yahoo! and Bing, Part II)

A day after the official announcement, we’ve crowdsourced more opinions on the Yahoo!/Microsoft search agreement. [...more]

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Predicting the Future of Bing, Yahoo!, and Binghoo

Predicting the Future of Bing, Yahoo!, and Binghoo

Earlier today, I reported on the announcement of a Microsoft/Yahoo! search pact. I asked some fellow Search Agents to consider the potential impact of this agreement on the industry, the companies involved, advertisers, and searchers. [...more]

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