Ad Auctions are Not Auctions
Search engines claim their paid search advertising systems are auction-based, but here are 10 good ways bidding for PPC ad space is more like an iterated negotiation than an auction. [...more]
Search engines claim their paid search advertising systems are auction-based, but here are 10 good ways bidding for PPC ad space is more like an iterated negotiation than an auction. [...more]
Google dominates this week stories with their announcement that they will be shutting down Google Wave. [...more]
At the SMX Advanced Conference in Seattle, Microsoft presented a preview of the next version of Webmaster Tools. Learn about the wealth of new features coming soon and why now is the time to verify these tools on your site. [...more]
Today, Microsoft announced the addition of a new entertainment portal on Bing. By adding another media hub to its search engine, Is Microsoft taking a page out of Yahoo's playbook in their ongoing battle with Google for search dominance? [...more]
This week's stories are marked by positive economic news from both Microsoft and Amazon, whose quarterly results exceeded analysts' forecasts. [...more]
The deal to bring together the #2 and #3 largest search engines has received regulatory approval and the companies are beginning the process of implementing the agreement. [...more]
In last week's online marketing news, Facebook turned six, celebrating its birthday with a site upgrade and a new partnership with Bing. [...more]
This week’s stories are highlighted by growing competition in the mobile market as Nokia raises the stakes with new navigation technology and Apple looks to replace Google with iPhone as the default iPhone search engine. [...more]
This week’s stories include Google’s threat to remove their search engine from China, Google’s failed Nexus One launch and Facebook’s continuing efforts to improve their privacy policy. [...more]
December 19th's stories from the world of search are dominated by FTC legal troubles, as Facebook is forced to justify their new privacy policy settings and Intel is required to prove they aren't the high tech chip bully. [...more]