Tag Archive | "Analytics"

Grant’s Rants: Google Analytics Causes Headaches and Heartaches

Grant’s Rants: Google Analytics Causes Headaches and Heartaches

In this episode of Grant's Rants, Grant conveys his appreciation for Google Analytics... and his frustration that Google has changed the interface quite drastically! According to Grant, the recent updates to the interface have caused headaches and heartaches to geeks that aren't marketers and marketers who aren't geeks. [...more]

Featured, SEO Comments (0)

The Sky Is Falling! Google Search Activity Is Becoming Completely Secure

The Sky Is Falling! Google Search Activity Is Becoming Completely Secure

The Internet is abuzz with news that Google search activity is now 100% secure. Our experts weigh in on what this means for search, our clients, and the industry overall. [...more]

Featured, News, SEM, SEO Comments (2)

Are Enhanced Campaigns Keeping You Awake at Night?

Are Enhanced Campaigns Keeping You Awake at Night?

Preparing for the Enhanced Campaigns automatic migration dates is no easy feat, but you don't have to loose sleep over it! Taylor discusses the considerable challenges that advertisers face and provides insight about what strategies will need to be restructured for a seamless migration. [...more]

Featured, News, SEM Comments (3)

h(Paid): Guiding Your Paid Media Marketing Campaigns with Meaningful Analytics

h(Paid): Guiding Your Paid Media Marketing Campaigns with Meaningful Analytics

Taylor wraps up the h(Paid) blog series with a final post on the importance of cross-channel analytics. [...more]

SEM Comments (0)

How to Create a Mobile Marketing Dashboard in Google Analytics

How to Create a Mobile Marketing Dashboard in Google Analytics

Richard shows us a simple step by step tutorial on how to create a mobile dashboard in Google Analytics. Finally a way to filter dashboards to create more targeted data reports. [...more]

Analytics, Featured, Mobile Comments (2)

Walkthrough of YouTube’s New Analytics Platform

Walkthrough of YouTube’s New Analytics Platform

Learn more about the exciting features and benefits in the new YouTube Analytics platform. [...more]

Featured, Social Media, Video Comments (3)

Take Your SEO Knowledge to the Next Level

Take Your SEO Knowledge to the Next Level

If you want to have a complete understanding of SEO, you need to stop relying on other people’s advice and create your own website. Having your own site is basically a big sandbox for you to develop your craft. [...more]

SEO Comments (2)

Get More From Your Referral Sites in Google Analytics

Get More From Your Referral Sites in Google Analytics

Most internet companies have a wide variety of sites linking to them that get tagged as “referral” in Google Analytics. But which sites are driving the most valuable traffic, and how can you organize them by source? This article will show you how to measure the ROI of referring sites with filters and custom reports in Google Analytics. [...more]

Analytics, Featured Comments (7)

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