Mobile

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Posted on Friday, October 26th, 2012 by

Louise addresses Google's premature release of third quarter earnings and its increasing mobile problems. [...more]

Featured, Mobile, News, SEM Comments (1)

DMA 2012 Lessons: Mobile is Growing And We Need To Track It

DMA 2012 Lessons: Mobile is Growing And We Need To Track It

Posted on Tuesday, October 16th, 2012 by

Heather is live from DMA 2012, blogging about the growth of mobile, and the importance of attribution. [...more]

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Posted on Thursday, June 28th, 2012 by

Dewey sets brands straight on why having a mobile optimized website is so crucial to revenue. [...more]

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Posted on Thursday, June 7th, 2012 by

Cassandra gives us the bottom line on what's what with the new Google AdWords/AdMob integration. [...more]

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Posted on Thursday, May 3rd, 2012 by

Didn't have the chance to join us for our webinar on ZMOT? Don't worry, you can learn about winning customers at ZMOT and driving ROI here and by watching our presentation online. [...more]

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Posted on Friday, April 27th, 2012 by

Mobile Marketing enthusiast Matt Grebow takes a look into why we love our technology, and how that benefits marketers. [...more]

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Posted on Thursday, April 19th, 2012 by

Richard shows us a simple step by step tutorial on how to create a mobile dashboard in Google Analytics. Finally a way to filter dashboards to create more targeted data reports. [...more]

Analytics, Featured, Mobile Comments (5)

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Posted on Thursday, March 29th, 2012 by

Keith gives the run down on what's next in digital ad spend, and how you should be maximizing your dollars and channels. [...more]

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Posted on Monday, March 12th, 2012 by

VP of Business Development, Corey Quinn explains three basic and effective steps real estate brokerages and agents can take to acquire more leads through search. [...more]

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Posted on Wednesday, February 15th, 2012 by

Matt Grebow continues his quest to blaze trails in mobile marketing. He questions whether or not Apple's Siri will change the Internet forever. [...more]

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Posted on Tuesday, February 14th, 2012 by

SEO Content Specialist, Matt McKinley explores the latest trend from last month's CES conference: Linking consumer electronics and cars through mobile apps and in-car navigations systems. [...more]

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Posted on Monday, February 13th, 2012 by

5 Tips for setting up and maintaining a well-optimized Google Places profile. [...more]

Featured, Mobile, SEO Comments (1)

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Posted on Wednesday, February 8th, 2012 by

After all the hype around the Super Bowl commercials and big brands, find out who were the real advertising winners and losers. [...more]

Featured, Mobile, SEM Comments (0)

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Posted on Tuesday, February 7th, 2012 by

Social Media and football aficionado David Carrillo explores the "second screen," as he lets Shazam guide his interactive Super Bowl commercial experience. [...more]

Consumer Experience, Featured, Mobile, Social Media Comments (3)

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Posted on Friday, February 3rd, 2012 by

Mike Solomon is back with more insights on mobile marketing, the second screen phenomenon, and Super Bowl Sunday. Check back for a recap after this weekend's game. [...more]

Featured, Mobile, SEM Comments (3)

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Posted on Wednesday, January 11th, 2012 by

To kick off the new year, The Search Agents sat down with Ranil Wiratunga to discuss how changes in mobile marketing, social media, and online legislation may impact online marketers in 2012. [...more]

Featured, Mobile, SEM, SEO, Social Media Comments (1)

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Posted on Thursday, January 5th, 2012 by

Matt looks at some of the possible trends, innovations and transactions that could change the landscape of mobile marketing in 2012. [...more]

Featured, Mobile, News Comments (0)

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Posted on Tuesday, January 3rd, 2012 by

What's in store for online marketing in 2012? The Search Agents have dusted off their crystal ball again to predict the developments, opportunities, and trends we can expect to impact the industry in the coming year. [...more]

Analytics, Display, Featured, Mobile, SEM, SEO, Social Media Comments (5)

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Posted on Monday, November 28th, 2011 by

With growing competition in mobile search and Google's recent algorithm changes that made mobile website optimization a ranking factor in mobile paid search, it's increasingly important for marketers to optimize their mobile sites to provide a better user experience. [...more]

Featured, Mobile Comments (5)

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Posted on Tuesday, November 22nd, 2011 by

In the latest white paper from The Search Agency, our experts take a closer look at five recent developments that have changed the landscape of online marketing, and detail the best practices you'll need to make your holiday sales season a success. [...more]

Featured, Feeds, Mobile, SEM, SEO, Social Media Comments (2)

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Posted on Wednesday, September 21st, 2011 by

Google's new mobile payment enables consumers to use their smartphone to make daily purchases and search marketers to target customers on the go. [...more]

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Posted on Thursday, August 18th, 2011 by

Google announced on Monday its plans to acquire Motorola in an effort to defend itself against recent patent attacks from Apple, Microsoft and others, but how will the deal affect Android? [...more]

Mobile, News Comments (2)

How to: Setting Up a Mobile Paid Search Campaign

How to: Setting Up a Mobile Paid Search Campaign

Posted on Wednesday, May 11th, 2011 by

In case you didn’t have the chance to tune into The Search Agency’s webinar on mobile search with comScore, we have pulled together the key best practices we discussed for executing a mobile search campaign. [...more]

Featured, Mobile, SEM Comments (4)

10 Tips for Optimizing Your Mobile Site

10 Tips for Optimizing Your Mobile Site

Posted on Monday, April 4th, 2011 by

Mobile is becoming a key player in the digital marketplace. It's becoming increasingly important for marketers to customize their sites and content for mobile users, making them quick, easy to use and consistent. Here's a list 10 best practices for building your mobile page to maximize conversions. [...more]

Consumer Experience, Featured, Mobile Comments (7)

Interview with Matt Grebow

Interview with Matt Grebow

Posted on Tuesday, March 29th, 2011 by

This month The Search Agents sat down with Matt Grebow to discuss mobile paid search marketing and a few best practices for optimizing mobile campaigns. [...more]

Featured, Mobile Comments (1)

Mobile Search Marketing

Mobile Search Marketing

Posted on Monday, March 14th, 2011 by

The Search world is abuzz with talk about Mobile. And it’s no wonder, as people are increasingly shifting away from their PCs and growing more and more attached to their mobile devices. [...more]

Featured, Mobile, SEM Comments (7)

Mobile Super Bowl Commercial Winners and Losers

Mobile Super Bowl Commercial Winners and Losers

Posted on Monday, February 7th, 2011 by

Mike takes a look at the winners and losers from the "real" big game on Sunday -- mobile search advertising. [...more]

Featured, Mobile, SEM, SEO Comments (17)

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Optimizing Paid Search for Tablet Devices

Posted on Tuesday, January 25th, 2011 by

It looks like the market for tablet devices will continue to grow in 2011, so is now the time for search marketers to build out specific campaigns for the iPad and other new tablet devices? [...more]

Featured, Mobile, SEM Comments (4)

Mobile Advertising – Click-to-Call and AdWords Call Metrics

Mobile Advertising – Click-to-Call and AdWords Call Metrics

Posted on Monday, January 10th, 2011 by

2011 is shaping up to (finally) be the year of mobile. And Google has already rolled out a number of new features to help businesses connect with their customers on the go. [...more]

Featured, Mobile, SEM Comments (4)

Facebook Places Makes Now the Time to Invest in Location-Based Services

Facebook Places Makes Now the Time to Invest in Location-Based Services

Posted on Thursday, August 19th, 2010 by

Still waiting to dip your toe in the pool of location-based social media? The launch of Facebook Places is sure to increase the number of people "checking in" and make it even easier for marketers to drive new business and reward their most loyal customers. [...more]

Featured, Mobile, Social Media Comments (7)

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