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Facebook Testing Graph Search on Mobile

Facebook Testing Graph Search on Mobile

Posted on Thursday, February 6th, 2014 by

David Carrillo shares his thoughts on Facebook's decision to extend Graph Search to mobile devices. [...more]

Featured, Mobile, Social Media Comments (0)

Grant’s Rants: Who Said SEO Is Easy?

Grant’s Rants: Who Said SEO Is Easy?

Posted on Tuesday, February 4th, 2014 by

This week, Grant rants about some of the common misconceptions about SEO. While low-level SEO (such as title tags, meta descriptions, and crawlability) can be simple, more competitive SEO initiatives for bigger sites can be dauntingly complex. [...more]

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Optimization Strategies for the Mobile Web

Optimization Strategies for the Mobile Web

Posted on Monday, February 3rd, 2014 by

Kirby outlines what you'll find in our latest white paper on optimizing your SEO strategies for mobile devices. [...more]

Featured, Mobile, SEO Comments (0)

Q4 Proves a Successful Quarter for Retail

Q4 Proves a Successful Quarter for Retail

Posted on Friday, January 31st, 2014 by

According to our State of Paid Search Report for Q4 of 2013, both clicks and impressions were up for the retail industry. [...more]

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Sizable Growth for PLAs in Q4, According to Report

Sizable Growth for PLAs in Q4, According to Report

Posted on Thursday, January 30th, 2014 by

According to our State of Paid Search Report for Q4 2013, PLAs saw major growth in spend, impressions, and clicks from the previous year. [...more]

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Mobile Devices are Bigger than Ever According to Q4 Report

Mobile Devices are Bigger than Ever According to Q4 Report

Posted on Wednesday, January 29th, 2014 by

We just released our Q4 State of Paid Search Report, and the results demonstrate the growing influence of mobile (and especially smartphones) on the world of search marketing. [...more]

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Q4 2013 State of Paid Search Report Shows Growth in CPC and Spend

Q4 2013 State of Paid Search Report Shows Growth in CPC and Spend

Posted on Tuesday, January 28th, 2014 by

The Search Agency's State of Paid Search Report for Q4 of 2013 reveals that search spend and CPCs continue to rise. [...more]

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Grant’s Rants: Just Say No to Image Bait

Grant’s Rants: Just Say No to Image Bait

Posted on Thursday, January 23rd, 2014 by

This week, Grant is ranting about image bait, those enticing or sensational images that reel visitors in but fail to back up those images with relevant content. While image bait can drive clicks and visitors to a site, the overall value of image bait is cancelled out by high bounce rates from visitors who jump ship after realizing that the content doesn't quite match their intent. Without any long term SEO value, image bait is one strategy to toss back into the sea. [...more]

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Big Brands Don’t Come with Big Digital Security

Big Brands Don’t Come with Big Digital Security

Posted on Friday, January 17th, 2014 by

Big data may be getting even bigger, but can digital security keep up? [...more]

Featured, Mobile, News Comments (1)

7 Celebrities I Hope Adopt Jelly

7 Celebrities I Hope Adopt Jelly

Posted on Thursday, January 16th, 2014 by

Which celebrities do you want to see on Jelly? [...more]

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Facebook + NETGEAR + Your Local Coffee Shop = Win for Local Coffee Shops!!!

Facebook + NETGEAR + Your Local Coffee Shop = Win for Local Coffee Shops!!!

Posted on Wednesday, January 15th, 2014 by

David explains why the new partnership between Facebook and NETGEAR is a great opportunity for local businesses to get publicity on social media. [...more]

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You Can Now Email Everyone on Google+ !!!

You Can Now Email Everyone on Google+ !!!

Posted on Tuesday, January 14th, 2014 by

Which Google+ friend, colleague, superstar will you spam first? [...more]

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Grant’s Rants: You’re Shooting Too High – And Other Metric Mysteries

Grant’s Rants: You’re Shooting Too High – And Other Metric Mysteries

Posted on Friday, January 10th, 2014 by

This week, Grant is ranting about the ways in which marketers use metrics to gauge online marketing success. Some use very broad metrics (i.e. page views increased!), while others use very narrow metrics (i.e. taking a channel-centric focus approach to online marketing), but either way Grant says you might be looking at the wrong picture [...more]

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New Jelly Social Search App – Prediction: “Yer Mom!” to be Top Search Result

New Jelly Social Search App – Prediction: “Yer Mom!” to be Top Search Result

Posted on Friday, January 10th, 2014 by

David predicts that the new social app, Jelly will likely turn into a cesspool of raunchy one-liners rather than a respectable social search platform. [...more]

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New Exact Click Traffic Data in Google Webmaster Tools – Are Our Keywords Back?

New Exact Click Traffic Data in Google Webmaster Tools – Are Our Keywords Back?

Posted on Thursday, January 9th, 2014 by

David provides details about recent updates to Google's webmaster tools and some advice for pulling data. [...more]

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Inside the Search Studio with Laurie Sullivan

Inside the Search Studio with Laurie Sullivan

Posted on Wednesday, January 8th, 2014 by

In this edition of Inside the Search Studio, we sit down with Laurie Sullivan, search correspondent for MediaPost, to gain her perspective about search marketing in 2014 and beyond. [...more]

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What Does Pinterest’s Acquisition of VisualGraph REALLY Mean?

What Does Pinterest’s Acquisition of VisualGraph REALLY Mean?

Posted on Tuesday, January 7th, 2014 by

After Pinterest's recent acquisition of VisualGraph, David proposes the idea that Pinterest is trying to align itself as a go-to for image-based content. [...more]

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Grant’s Rants: 2014 Is NOT the Year of Social, Mobile, or Native Ads

Grant’s Rants: 2014 Is NOT the Year of Social, Mobile, or Native Ads

Posted on Friday, January 3rd, 2014 by

Today Grant is ranting about what this year really has in store. While others tout that 2014 will be "the year of mobile" or "the year of native advertising", Grant disagrees. Instead, this year will be the year of holistic, integrated online marketing measured by increased ROI. [...more]

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I’m Dreaming of a White Hat Christmas

I’m Dreaming of a White Hat Christmas

Posted on Monday, December 23rd, 2013 by

Continuing a long standing (second year) The Search Agency tradition, Grant Simmons, Director of SEO & Social Product, belts out a song worthy of the Christmas trees of the Googleplex. Happy holidays, Merry Christmas to SEO folk everywhere! [...more]

Featured, News, SEO Comments (4)

Gearing up for the New Year: The Search Agency’s Search Marketing Predictions for 2014

Gearing up for the New Year: The Search Agency’s Search Marketing Predictions for 2014

Posted on Friday, December 20th, 2013 by

It's that time of year again... time for The Search Agency's new year predictions! Our paid and earned media teams weigh in on what they see happening in the search marketing landscape in 2014. [...more]

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The Search Agency’s Favorite Holiday Traditions

The Search Agency’s Favorite Holiday Traditions

Posted on Thursday, December 19th, 2013 by

As we get ready to head home for the holidays, we recount our very favorite holiday traditions. [...more]

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Google Allows Advertisers to Pay by Viewable Impression

Google Allows Advertisers to Pay by Viewable Impression

Posted on Tuesday, December 17th, 2013 by

Michelle and Rick detail the recent news on Viewable Impressions. Now, advertisers can elect to pay for display ads when they are viewed, rather than when they are served. [...more]

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The Search Agency’s Best & Worst Holiday Gifts

The Search Agency’s Best & Worst Holiday Gifts

Posted on Friday, December 13th, 2013 by

The Search Agency's crew of search folk spill the best and worst holiday gifts they have ever received. [...more]

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When Social Sharing Becomes Bigger Than the Event

When Social Sharing Becomes Bigger Than the Event

Posted on Wednesday, December 11th, 2013 by

In the wake of Paul Walker's untimely death, Barbara explores the ways social sharing impacts personal and public events. [...more]

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How to Use jQuery without Compromising SEO Performance

How to Use jQuery without Compromising SEO Performance

Posted on Tuesday, December 10th, 2013 by

Kirby provides a sneak peek into our new white paper on best practices for using jQuery without compromising SEO performance. [...more]

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Inside the Search Studio With Danny Sullivan

Inside the Search Studio With Danny Sullivan

Posted on Monday, December 9th, 2013 by

In this edition of Inside the Search Studio, Grant Simmons sits down with Danny Sullivan of Marketing Land and Search Engine Land to learn more about his professional take on the past and current SEO landscape. As one of the principal thought leaders in the search marketing industry, Danny provides valuable insight on Hummingbird, mobile optimization, and more. He certainly is one smart bloke. [...more]

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Sluggish Black Friday Sales Give Way to New Shopping Trend: Cyber Week

Sluggish Black Friday Sales Give Way to New Shopping Trend: Cyber Week

Posted on Friday, December 6th, 2013 by

The Search Agency reports on the potential transformation of Cyber Monday into "Cyber Week". [...more]

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Grant’s Rants: Facebook, Get Your Act Together!

Grant’s Rants: Facebook, Get Your Act Together!

Posted on Thursday, December 5th, 2013 by

With an influx of ads, edge-ordered posts, less (apparently) relevant content, and a move to serve corporations before consumers, Grant is not a happy (Facebook) camper. Sure it's free, but shouldn't it be useful too? [...more]

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Google Trends Are Now More Intelligent

Google Trends Are Now More Intelligent

Posted on Thursday, December 5th, 2013 by

Michelle and David provide insight into the changes and enhancements made to Google Trends this week. [...more]

Featured, News, SEO Comments (0)

Sneak Peek: Driving SEO Performance with CSS

Sneak Peek: Driving SEO Performance with CSS

Posted on Tuesday, December 3rd, 2013 by

Kirby provides a sneak peek into The Search Agency's newest white paper on using CSS to drive SEO performance. [...more]

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