Michelle Silverstein

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Need for Speed! Google Updates Mobile Guidelines

Need for Speed! Google Updates Mobile Guidelines

Michelle summarizes Google's recent mobile guideline updates [...more]

Mobile, News Comments (2)

Google Hangout on Air: Industry Leaders Weigh in on the State of Mobile

Google Hangout on Air: Industry Leaders Weigh in on the State of Mobile

Last week, The Search Agency participated in a Google Hangout on Air with other industry leaders to weigh in on the state of mobile. Get insight and details from their discussion here! [...more]

Featured, SEM Comments (0)

Google Introduces In-Depth Articles

Google Introduces In-Depth Articles

Michelle details Google's newest addition to the SERP, In-Depth Articles, and SEO expert David Waterman offers his expertise about what this new element might mean for publishers. [...more]

Featured, News, SEO Comments (0)

Coming Soon: Facebook TV-Like Ads?

Coming Soon: Facebook TV-Like Ads?

Michelle explains the recent rumors about Facebook's plans to sell TV style commercials and asks resident social media expert, David Carrillo, what he thinks about the potential ads. [...more]

Featured, SEM, Social Media Comments (0)

So Long to the Google+ Local App

So Long to the Google+ Local App

Michelle discusses the recent announcement that the Google+ Local App will be retired on August 7 and summarizes the many changes that Google's local display scheme has undergone in recent years. [...more]

Featured, News, Social Media Comments (3)

Yelp Introduces Wordmap to Help Users Find Hipsters, Hangouts and Hangover Food

Yelp Introduces Wordmap to Help Users Find Hipsters, Hangouts and Hangover Food

Michelle details Yelp's newest feature, Wordmap, and consults with local search expert, Brian McCarthy, to determine how this feature could potentially affect local search. [...more]

Featured, News, Social Media Comments (0)

Google’s Local Carousel: What This Means for Local Search

Google’s Local Carousel: What This Means for Local Search

Michelle details the newest feature on the Google SERP and reports on three ways the carousel will affect local search. [...more]

Featured, News, SEO, Social Media Comments (2)

Getting to Know Apple’s iAds

Getting to Know Apple’s iAds

Michelle gives an overview of Apple's iAds and explains why marketers should pay attention to this new ad format as it gains mainstream traction. [...more]

Display, Featured Comments (0)

New Options for Sitelink Specificity with Google AdWords Enhanced Campaigns

New Options for Sitelink Specificity with Google AdWords Enhanced Campaigns

In her debut post, Michelle reports on Enhanced Campaigns sitelinks and how they might affect advertisers' campaigns. [...more]

Featured, SEM Comments (1)

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