Matt McKinley is an SEO Creative Editor at The Search Agency. Upon graduating from the University of Central Florida in 2009, he worked as an SEO content writer and editor for a social networking site. Before joining The Search Agency, he wrote for AllFacebook.com. Matt’s interests outside of online marketing include sports, technology, movies and everything pop culture.
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A few weeks back, our Search Agents scoured the SERPs, investigating the effects of Google's yet-to-be-confirmed-or-denied Pigeon update. While Google still has yet to offer any definitive remarks on the matter, no search marketer can refute that U.S. local SERP results have changed dramatically. Like every Google update before it, Pigeon’s landing certainly begs the question, […] [...more]
Matt discusses a potential Google algorithm update that is black and white and abuzz with speculation all over! [...more]
Matt is none too pleased with Google Adwords Keyword Tool at the moment. Are you experiencing similar problems? [...more]
SEO Content Specialist, Matt McKinley explores the latest trend from last month's CES conference: Linking consumer electronics and cars through mobile apps and in-car navigations systems. [...more]