Ashley Fardys

Website: http://www.thesearchagency.com

Ashley is a Creative Editor at the Search Agency. She joined TSA in 2009. Prior to that, Ashley worked in the film industry as a Creative Executive and Associate Producer, working with directors and screenwriters to bring feature concepts through development to production and distribution. She is originally from Memphis, Tennessee and holds a BFA from the University of Memphis.

Google +1 for PPC

At the recent SMX Advance in Seattle, Daniel Dulitz from Google introduced Google's new social feature Google +1 and discussed the potential impact on PPC ads and organic listings. [...more]

Featured, SEM Comments (5)

SMX Advanced 2011- QS = CTR? Plumbing the Depths – Or Lack Thereof – of Quality Score

At the recent SMX Advanced in Seattle, Craig Danuloff, Quality Score Researcher, and Frederick Vallaeys from Google discuss the science behind QS, offering two different perspectives on how marketers can improve QS and paid search performance. [...more]

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Do You Know Where Your Cookie Is?

Ashley takes a look at the latest on "Do Not Track" legislation and its potential impact for both advertisers and consumers. [...more]

Featured Comments (2)

Mobile Advertising – Click-to-Call and AdWords Call Metrics

2011 is shaping up to (finally) be the year of mobile. And Google has already rolled out a number of new features to help businesses connect with their customers on the go. [...more]