Archive | January, 2014

Q4 Proves a Successful Quarter for Retail

Q4 Proves a Successful Quarter for Retail

Posted on Friday, January 31st, 2014 by

According to our State of Paid Search Report for Q4 of 2013, both clicks and impressions were up for the retail industry. [...more]

Featured, SEM Comments (0)

Sizable Growth for PLAs in Q4, According to Report

Sizable Growth for PLAs in Q4, According to Report

Posted on Thursday, January 30th, 2014 by

According to our State of Paid Search Report for Q4 2013, PLAs saw major growth in spend, impressions, and clicks from the previous year. [...more]

Featured, SEM Comments (0)

Mobile Devices are Bigger than Ever According to Q4 Report

Mobile Devices are Bigger than Ever According to Q4 Report

Posted on Wednesday, January 29th, 2014 by

We just released our Q4 State of Paid Search Report, and the results demonstrate the growing influence of mobile (and especially smartphones) on the world of search marketing. [...more]

Featured, Mobile, SEM Comments (4)

Social Signals and Google Rankings – Facebook and Twitter Out…Google+ In!

Social Signals and Google Rankings – Facebook and Twitter Out…Google+ In!

Posted on Tuesday, January 28th, 2014 by

Google says they don't use Twitter and Facebook signals in their rankings, but what about Google+? [...more]

News, SEO, Social Media Comments (8)

Q4 2013 State of Paid Search Report Shows Growth in CPC and Spend

Q4 2013 State of Paid Search Report Shows Growth in CPC and Spend

Posted on Tuesday, January 28th, 2014 by

The Search Agency's State of Paid Search Report for Q4 of 2013 reveals that search spend and CPCs continue to rise. [...more]

Featured, News, SEM Comments (0)

Grant’s Rants: Just Say No to Image Bait

Grant’s Rants: Just Say No to Image Bait

Posted on Thursday, January 23rd, 2014 by

This week, Grant is ranting about image bait, those enticing or sensational images that reel visitors in but fail to back up those images with relevant content. While image bait can drive clicks and visitors to a site, the overall value of image bait is cancelled out by high bounce rates from visitors who jump ship after realizing that the content doesn't quite match their intent. Without any long term SEO value, image bait is one strategy to toss back into the sea. [...more]

Featured, SEO Comments (0)

Big Brands Don’t Come with Big Digital Security

Big Brands Don’t Come with Big Digital Security

Posted on Friday, January 17th, 2014 by

Big data may be getting even bigger, but can digital security keep up? [...more]

Featured, Mobile, News Comments (1)

7 Celebrities I Hope Adopt Jelly

7 Celebrities I Hope Adopt Jelly

Posted on Thursday, January 16th, 2014 by

Which celebrities do you want to see on Jelly? [...more]

Featured, Social Media Comments (0)

Facebook + NETGEAR + Your Local Coffee Shop = Win for Local Coffee Shops!!!

Facebook + NETGEAR + Your Local Coffee Shop = Win for Local Coffee Shops!!!

Posted on Wednesday, January 15th, 2014 by

David explains why the new partnership between Facebook and NETGEAR is a great opportunity for local businesses to get publicity on social media. [...more]

Featured, Social Media Comments (0)

You Can Now Email Everyone on Google+ !!!

You Can Now Email Everyone on Google+ !!!

Posted on Tuesday, January 14th, 2014 by

Which Google+ friend, colleague, superstar will you spam first? [...more]

Featured, News, Social Media Comments (1)

Grant’s Rants: You’re Shooting Too High – And Other Metric Mysteries

Grant’s Rants: You’re Shooting Too High – And Other Metric Mysteries

Posted on Friday, January 10th, 2014 by

This week, Grant is ranting about the ways in which marketers use metrics to gauge online marketing success. Some use very broad metrics (i.e. page views increased!), while others use very narrow metrics (i.e. taking a channel-centric focus approach to online marketing), but either way Grant says you might be looking at the wrong picture [...more]

Analytics, Featured, SEO Comments (0)

New Jelly Social Search App – Prediction: “Yer Mom!” to be Top Search Result

New Jelly Social Search App – Prediction: “Yer Mom!” to be Top Search Result

Posted on Friday, January 10th, 2014 by

David predicts that the new social app, Jelly will likely turn into a cesspool of raunchy one-liners rather than a respectable social search platform. [...more]

Featured, News, Social Media Comments (0)

New Exact Click Traffic Data in Google Webmaster Tools – Are Our Keywords Back?

New Exact Click Traffic Data in Google Webmaster Tools – Are Our Keywords Back?

Posted on Thursday, January 9th, 2014 by

David provides details about recent updates to Google's webmaster tools and some advice for pulling data. [...more]

Featured, News, SEO Comments (2)

Inside the Search Studio with Laurie Sullivan

Inside the Search Studio with Laurie Sullivan

Posted on Wednesday, January 8th, 2014 by

In this edition of Inside the Search Studio, we sit down with Laurie Sullivan, search correspondent for MediaPost, to gain her perspective about search marketing in 2014 and beyond. [...more]

Featured, News, SEM, SEO Comments (0)

What Does Pinterest’s Acquisition of VisualGraph REALLY Mean?

What Does Pinterest’s Acquisition of VisualGraph REALLY Mean?

Posted on Tuesday, January 7th, 2014 by

After Pinterest's recent acquisition of VisualGraph, David proposes the idea that Pinterest is trying to align itself as a go-to for image-based content. [...more]

Featured, Social Media Comments (0)

Grant’s Rants: 2014 Is NOT the Year of Social, Mobile, or Native Ads

Grant’s Rants: 2014 Is NOT the Year of Social, Mobile, or Native Ads

Posted on Friday, January 3rd, 2014 by

Today Grant is ranting about what this year really has in store. While others tout that 2014 will be "the year of mobile" or "the year of native advertising", Grant disagrees. Instead, this year will be the year of holistic, integrated online marketing measured by increased ROI. [...more]

Featured, SEO Comments (0)

Follow Us on Twitter

Authors