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3 Types of Infographics That Make Me Vomit!

Posted on Wednesday, April 11th, 2012 by Print This Post Print This Post

Categories - Featured, SEO, Social Media

I may be a lamp, but I still get sick over nauseating things.  For example, I can’t read while riding in a car. I get car sick! The same goes for reading infographics. That’s right; I just can’t stand them! I take one look at them and puke my electronic guts out.

At first I couldn’t understand why infographics made the insides of my base turn. But then I sat down and figured out that it’s not necessarily all infographics that make me ill, but rather certain types that make me lose it. In fact, there are 3 types that truly sicken me. So without further ado, here are the 3 types of infographics that make me vomit.

1)     The “Too Much Data” Infographic!

I’ve seen waaaay too many infographics that are just PACKED with data. They try to communicate too many details all at once. If I see an infographic and don’t instantly get the main point, then I keep browsing (after I’m done vomiting of course). Here’s a thought…don’t put everything into one infographic! Break them up into small chunks (no pun intended). It will give you more content you can share and make your infographics easier to swallow (and keep down).



2)     The “Too Long” Infographic!

This is another type that makes me sick to my stomach…the never-ending infographic. I hate scrolling down and down and down endlessly on an infographic that just can’t seem to wrap up whatever it’s trying to communicate. This one also has way too much data; but, instead of crunching it all into a compact space, they stretch it out until it’s so long you just don’t care about it anymore. This is another one that could be improved by breaking up the data…or not showing as much data! And if you’re guilty of creating an endless infographic, face it…you’re not Kerouac! Just get to the point!



3)     The “Boring/Unnecessary Data” Infographic!

Not all data is deserving of being immortalized in an infographic. But unfortunately people will make an infographic for just about anything…even POOP! Come on people! I don’t want to see a visualization of bowel movement data! Talk about a nauseating read.

But it’s not just the inappropriate that ends up in an infographic. You often see data points you just don’t care about. But someone always spends hours and dollars making it happen, and now it’s on the internet for everyone to see and puke over. My suggestion for the boring/unnecessary data infographics: just don’t do it. Do a little keyword research to see if there’s even any interest in the data you’re forcing down people’s throat. It may actually lead to the creation of an interesting infographic.



So these are three reasons why I toss my cookies when I even hear the word “infographic.” There are just too many of them that fall into the three categories above. So if you’re thinking about creating an infographic, please take my vomiting to heart and keep them short, to the point and based on interesting data.

About SEO Lamp

SEO Lamp is in Los Angeles, CA

I was once a powerful black-hat SEO that has been turned into a lamp. Learn about how and why I was transformed by reading my first post how I became a lamp.

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10 Responses to “3 Types of Infographics That Make Me Vomit!”

  1. Tanya says:

    This expresses the three main reason why I’m not too excited about the infographic trend. Most of them are difficult to get through and would be kinder to the user if they were just well thought out articles.

  2. Casey says:

    As someone who works in social media and SEO I find the thought of creating info graphics as difficult. I have started hiring others to build them for me, but it seems a lot of them are low quality like the samples you have above. They are either too basic, have too much info, or are too long like the examples above. I love infographics, but I tend to only like 1 out of 10.

  3. Great article – you should turn it into an infographic!

  4. Amy Fowler says:

    Fair point but maybe a *bit* over the top! If you’re vomiting every time you see a stuffed, long, or pointless infographic, you might want to make an appointment with your doctor… :-)

    Feel sorry for the creators of those infographics though – all that work and their biggest accolade is causing the gag reflex to follow through.

    • SEO Lamp says:

      A bit over the top….maybe. But my stomach does not lie. And as for the hard work of infographic creators, there are always going to be those who don’t see eye to eye on their creative output. 😉 Thanks for the comment.

  5. Ha, yes!

    I’ve especially noticed the infographics that go on and on and on…my fingers get scroll fatigue just trying to get to the end. Seriously, there should be a recommended pixel length.

  6. Mona says:

    LOL, the long one made me LOL. I didn’t realize how much it annoyed me, but now that you’ve brought it to my attn., it is irksome! That FB one is super long!

  7. DJ says:

    Make sence. But it is also true that we don’t really know how to hire the right designer and some how, budget limits us from the good ones. Think about ROI….headache!


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