Archive | January, 2012

The Marketing Department or the Tech Team – Where does SEO Fit?

The Marketing Department or the Tech Team – Where does SEO Fit?

Posted on Tuesday, January 31st, 2012 by

David Waterman explores SEO's growing role in marketing strategies by proposing a new way to think about positioning SEO within a company's marketing department. [...more]

Featured, SEO Comments (0)

How a Twitter Drama Unfolded and What We Can Learn From It

How a Twitter Drama Unfolded and What We Can Learn From It

Posted on Friday, January 27th, 2012 by

A very public dispute between two prominent online marketers serves as an important reminder of social media's unintended consequences. [...more]

Featured, Social Media Comments (3)

The Week We Searched For – January 27, 2012

The Week We Searched For – January 27, 2012

Posted on Friday, January 27th, 2012 by

In this week's news, Google introduces a new privacy policy, Facebook makes Timeline compulsory, and Twitter releases new technology to censor tweets. [...more]

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Is Google Buying AND SELLING Links?

Is Google Buying AND SELLING Links?

Posted on Thursday, January 26th, 2012 by

The omniscient SEO Lamp explores some possibly fishy linking tactics taken on by Google. Could it be true that Google is buying AND selling links?? [...more]

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Google takes some heat over Google+

Google takes some heat over Google+

Posted on Wednesday, January 25th, 2012 by

Controversy around Google's search results and Google+ content rages on with the introduction of a new username policy and an automatic opt-in for all new Gmail accounts. [...more]

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Kid-Friendly Social Media – Friend or Foe?

Kid-Friendly Social Media – Friend or Foe?

Posted on Tuesday, January 24th, 2012 by

With more kids connecting with friends online, Mary Hayes explores the latest trends in kid-friendly social networking. [...more]

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The Week We Searched For- January 20, 2012

The Week We Searched For- January 20, 2012

Posted on Friday, January 20th, 2012 by

It was a very exciting week in online marketing with Google's disappointing Q4 earning report, Wikipedia's 24-hour shutdown of its English language site in protest of SOPA, and Facebook's new Timeline app service. [...more]

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SOPA – What You Need to Know Today

SOPA – What You Need to Know Today

Posted on Wednesday, January 18th, 2012 by

Keep hearing buzz about SOPA protests? Cassandra Caswell-Stirling breaks down the facts about what's really going on with Internet censorship on Capitol Hill. [...more]

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The Internet Is Going Dark Tomorrow – What do I do on January 18th?

The Internet Is Going Dark Tomorrow – What do I do on January 18th?

Posted on Tuesday, January 17th, 2012 by

Jessica Lee takes you through the ins and outs of tomorrow's impending blackout in protest of SOPA and PIPA. Get informed today to be involved tomorrow. [...more]

Featured, News, Social Media Comments (2)

Facebook Coupons: Is Your Brand Getting a Deal?

Facebook Coupons: Is Your Brand Getting a Deal?

Posted on Thursday, January 12th, 2012 by

With social coupon sites gaining momentum, Facebook announces their version. Mary Hayes, explores the implications of this new service for marketers. [...more]

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