Archive | July, 2011

The Search Agency’s POV: Google Plus

The Search Agency’s POV: Google Plus

Posted on Friday, July 29th, 2011 by

In our just-published POV on Google Plus, we detail the various features, explore possible ways Google+ could impact search user behavior and consider ways Google+ may impact SEO and social media. Lastly, we provide a few best practices for marketers to implement before Google launches brand and business pages. [...more]

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The Week We Searched For- July 29, 2011

The Week We Searched For- July 29, 2011

Posted on Friday, July 29th, 2011 by

In this week's news, Google introduces its new Page Speed Service, Yelp gets a new CFO, Google targets small businesses with AdWords Express, and Microsoft allegedly takes a stab at Gmail. [...more]

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Google Targets Small Businesses with AdWords Express

Google Targets Small Businesses with AdWords Express

Posted on Wednesday, July 27th, 2011 by

In an effort to tap into the small business ad market, Google has launched an easier, more time efficient way for local advertisers to buy search ads called AdWords Express. [...more]

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The Week We Searched For- July 22, 2011

The Week We Searched For- July 22, 2011

Posted on Friday, July 22nd, 2011 by

In this week's stories, Microsoft releases its 2011 fiscal earnings report. Google retires Google Labs and starts testing an AdWords credit card for small business advertisers. [...more]

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Microsoft adCenter Product Changes

Microsoft adCenter Product Changes

Posted on Wednesday, July 20th, 2011 by

Here's an overview of some important new features coming to Microsoft's adCenter platform over the next 6 months. [...more]

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The Week We Searched For- July 18, 2011

The Week We Searched For- July 18, 2011

Posted on Monday, July 18th, 2011 by

Google's Q2 earnings report dominated the search industry news last week with an astounding overall revenue of $9.03 billion. [...more]

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PPC Best Practices: Geo Targeted Keyword Insertion

PPC Best Practices: Geo Targeted Keyword Insertion

Posted on Monday, July 11th, 2011 by

Targeting a customer’s current location in your PPC ads is a proven way of capturing their interest, but many best practices for geo-targeted keyword insertion are time consuming and inefficient. Daniel discusses a seemingly undiscussed method for easy, quick geo-targeted keyword insertion. [...more]

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The Week We Searched For- July 8, 2011

The Week We Searched For- July 8, 2011

Posted on Friday, July 8th, 2011 by

Social media dominated the headlines this week with Google+ gaining momentum and praise, Zynga's IPO prospectus, Facebook's new video chat service and more. [...more]

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Viral Social Media Campaigns for SEO

Viral Social Media Campaigns for SEO

Posted on Friday, July 8th, 2011 by

There’s no establish method for going “viral,” but there are tactics marketers can employ to better engage their customers, improve online visibility and drive traffic. Richard discusses tactics for creating SEO content that drives viral results. [...more]

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Invitation Reads: Heather….+1

Invitation Reads: Heather….+1

Posted on Thursday, July 7th, 2011 by

Heather gives us the dirty on what it's like to be wooed by the most coveted date of the summer... Google +. Facebook, watch out. This could be true love. [...more]

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