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Does Google Have an Answer to Facebook’s “Open-Graph” Protocol?

Posted By Patrick Wynne On April 30, 2010 @ 4:27 am In Featured,News,SEM,SEO,Social Media | 3 Comments

With the mass roll-out of its newly-introduced “Open-Graph” protocol [1], Facebook has greatly extended its capability to collect personalized web traffic data by freeing the oh-so-tempting and easy to use “Like” button from the confines of your Wall to more than 50,000 of the most frequented sites (and growing) on the web. It will be interesting to see if Facebook’s new features will pose any issues in how Google tracks web traffic, or if it has the potential to upset its page-ranking algorithms, and what Google might be planning to do about it…

In the recent write-up “Google’s nightmare: Facebook ‘Like’ replaces links [2]“, some interesting points are made that highlight how this new functionality challenges the search engine giant where the bread meets the butter.

We want to know what you think. Is this a big deal for Google? Let us know in the comments.

Article printed from The Search Agents: http://www.thesearchagents.com

URL to article: http://www.thesearchagents.com/2010/04/does-google-have-an-answer-to-facebooks-open-graph-protocol/

URLs in this post:

[1] “Open-Graph” protocol: http://news.cnet.com/8301-13577_3-20003053-36.html

[2] Google’s nightmare: Facebook ‘Like’ replaces links: http://www.cnn.com/2010/TECH/04/29/cashmore.google.facebook/

[3] All You Need is Links: Valentine’s Day Edition: http://www.thesearchagents.com/2014/02/all-you-need-is-links-valentines-day-edition/

[4] Sponsored Links Appear in the Google Search Box: http://www.thesearchagents.com/2009/07/sponsored-links-appear-in-the-google-search-box/

[5] Yahoo! SEM Product Changes: http://www.thesearchagents.com/2009/12/yahoo-sem-product-changes/

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