Archive | October, 2009

The Week We Searched For – October 30, 2009

The Week We Searched For – October 30, 2009

Posted on Friday, October 30th, 2009 by Camille Canon

This week Microsoft had a hard time keeping things in order. They suffered a delay in their deal with Yahoo and a cancellation of their highly anticipated Family Guy episode. Google is staying hip, however, with their newly announced music service and a surprise music roundtable in Hollywood. [...more]

Featured, News Comments (0)

Top 10 Online Marketing Costume Ideas

Top 10 Online Marketing Costume Ideas

Posted on Thursday, October 29th, 2009 by Frank Eybsen

With Halloween fast approaching, here are some last-minute costume ideas sure to make you the talk of your office party. [...more]

Featured Comments (4)

Getting Started with Web Analytics

Getting Started with Web Analytics

Posted on Thursday, October 29th, 2009 by Richard Schneider

The web analytics landscape has changed drastically over the last few years and most online marketers choose between two products: Google Analytics and Omniture Sitecatalyst. Richard provides some pros and cons to help you choose the best web analytics platform for your business. [...more]

Analytics Comments (0)

Mr. Gorbachev, Tear Down This Wall!

Mr. Gorbachev, Tear Down This Wall!

Posted on Wednesday, October 28th, 2009 by Richard W.

In any business, you never know where the next great idea will come from. What steps can managers take to open the lines of communication between senior and junior members of the team? [...more]

SEO Comments (0)

Family Guy Starring Windows 7 – Old Media Jumps the Shark

Family Guy Starring Windows 7 – Old Media Jumps the Shark

Posted on Tuesday, October 27th, 2009 by Carl Dunham

On November 8, Fox will air a special 100% commercial-free episode of Family Guy. Until yesterday, it was to be sponsored by Microsoft as part of a larger deal with Fox to promote Windows 7. What does this type of branded integration say about the current state of television advertising and the disruptive impact of the internet? [...more]

Featured, Integrated Marketing Comments (2)

Search 2012:  Clever Strategy or Marketing Fail

Search 2012: Clever Strategy or Marketing Fail

Posted on Monday, October 26th, 2009 by Aryn Kennedy

While driving home a few weeks ago, I also noticed a huge sign attached to a building that read “We Were Warned. Search: 2012.” Aryn puts this promotion to the test, and gives some useful tips for any advertiser using offline media to drive online search behavior. [...more]

Integrated Marketing, SEO Comments (4)

The Week We Searched For – October 23, 2009

The Week We Searched For – October 23, 2009

Posted on Friday, October 23rd, 2009 by Camille Canon

This week’s results are fully of controversy and competition, especially for Google, as they compete with Bing over Twitter, Facebook over music and AT&T over the political future of the internet. [...more]

Featured, News Comments (0)

Google and Microsoft Reach Agreements with Twitter

Google and Microsoft Reach Agreements with Twitter

Posted on Thursday, October 22nd, 2009 by Alec Green

Both Google and Microsoft have reached agreements with Twitter to incorporate real-time tweets in their respective search results. I asked some fellow Search Agents to share their reaction and to speculate on the potential impact on all 3 companies, the SEO industry, and search behavior. [...more]

Featured, News, SEO Comments (0)

SEO Best Practices for YouTube

SEO Best Practices for YouTube

Posted on Thursday, October 22nd, 2009 by Drew Hubbard

Ready to join the billions on YouTube? Drew offers some skillful advice for overcoming the challenges of a Flash driven search engine and provides some helpful hints for optimizing your YouTube videos. [...more]

SEO, Video Comments (21)

Google’s Synonym Search – the ‘Tilde’ Character

Google’s Synonym Search – the ‘Tilde’ Character

Posted on Wednesday, October 21st, 2009 by Rich Scaglione

Ever used the tilde character in your search queries? Could you identify the tilde character on an eye chart? Turns out this curvy diacritical mark can open up a world of possibilities both for searchers and for SEO. [...more]

SEO Comments (3)