Posted on Friday, July 31st, 2009 by Barbara Palmer
It is amazing to think back to all of the advances just in our lifetime: original computers to air thin laptops; records to 8 tracks to cassettes to CDs to MP3; cell phones that were huge to full keyboard smart phones no larger than a Post-It note. What new, new thing will we look back on in 20 years and laugh? [...more]
Posted on Thursday, July 30th, 2009 by Alec Green
A day after the official announcement, we’ve crowdsourced more opinions on the Yahoo!/Microsoft search agreement. [...more]
Posted on Wednesday, July 29th, 2009 by Alec Green
Earlier today, I reported on the announcement of a Microsoft/Yahoo! search pact. I asked some fellow Search Agents to consider the potential impact of this agreement on the industry, the companies involved, advertisers, and searchers. [...more]
Posted on Wednesday, July 29th, 2009 by Grant Simmons
Those of you that have read my co-authored post on the Bing vs Google hoohah and last week's "Why I'm sticking with Google" posts know I have no love lost for Microsoft's search engine relevance. I believe this press release firmly positions the Yahoo / Bing partnership as a solid #2 as opposed to a more positive "we're doing it different and better." (Throwing the word 'innovative' around does guarantee it's going to work any better!) [...more]
Posted on Wednesday, July 29th, 2009 by Otto
If their agreement gains regulatory approval, Bing will become the default search engine for Yahoo! What will be the future of SSP? Is Yahoo going to use the Microsoft results as they do their own organic results and merge them with SSP listings? Or, are they going to completely replace Yahoo search with Bing results and eliminate the SSP program? [...more]
Posted on Wednesday, July 29th, 2009 by Alec Green
After a prolonged courtship, Microsoft and Yahoo! announced an agreement to combine the second and third-largest search engines. Bing will serve as both the organic and paid search platform for both Yahoo and Microsoft. Yahoo will manage the exclusive worldwide salesforce for both companies’ paid search services. Display media will be maintained separately. [...more]
Posted on Wednesday, July 29th, 2009 by Rick Egan
In the world of SEO, it often seems SEO’s are constantly chasing the next big thing to exploit. The most recent flavor of the month from the most recent SMX Advanced conference was PageRank sculpting. [...more]
Posted on Tuesday, July 28th, 2009 by Christine Kim
A well-tuned landing page can produce dramatic improvements in any paid search campaign. Find out the "must have" elements of any high-performing landing page and start turning more visitors into profit-driving customers. [...more]
Posted on Monday, July 27th, 2009 by Mike Solomon
The list of industries, companies and individuals that have been crushed by the recent recession has been well documented over the past year. Has anyone come out ahead other than Goldman Sachs? [...more]
Posted on Monday, July 27th, 2009 by Drew Hubbard
Thinking about taking the plunge and launching your profile on Twitter? Drew offers some tactical advice on how best to represent yourself or your brand, build a relevant group of followers, and join the discussion. [...more]